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Slide 17

Page history last edited by Rex Byron A. Roxas 15 years, 5 months ago

Rex Byron A. Roxas

“Companies that assume online markets are the same markets that used to watch their ads on television are kidding themselves.”

The statement is trying to say that the markets that used to be their competitors, they usually are the same companies that they converse with because they usually sees the company using the advertisement in our respective television.

For me the statement is trying to say that the advertisement that we see in television is just the same as the advertisement that we see on the online markets or what we call the internet. It says that some of the people are not aware that in the online retail market we can see some of the products that are cheaper and has the better quality rather than the products that we see in our own television. The markets that we see in the advertisement in our own television are the same thing that we see in the internet. More products in the internet is available and easy to choose from. This involves the retail business that is present in the internet. It is very convenient to order from the internet rather than fooling ourselves what can we see in our television. But some of the company that we see in our television, the advertisement of it, we can also see it online. I realize that the online markets has unlimited features to show rather than the advertisement in the television. Because in the television we need to pay an expensive amount in order for the product to be known but the thing is it is better to show it online because you can put all of the features as many as you want to, because it is very easy to make an e commerce website. It has only 3 easy steps to make an e commerce website. Like we learned from our class.

Therefore I can say that the market that we see in our television advertisement is just the same advertisement or even a wider advertisement that we see in the online market. I have learned that the online market has a wider information about the product that they are advertising rather than what we see in our television screens.

 

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